Strategy: Intentions or Predictions?

As a leader of your company, you may notice managers and board members struggling to be strategic. Trapped in low-level thinking, they habitually think micro when macro is needed. How do you help them craft inspiring visions that shift the way your organization operates?

At the start of each year, it’s only natural to aspire to be new, lofty and game-changing. As your followers look to you for direction, you know you need to say “something”. But the past couple of years may have led you to become cautious.

Perhaps your COVID-era plans now seem like bad jokes. You went out on a limb and called for big results, only to see them crushed. Today, you are gun-shy. You would be happy to exit 2022 without being forced to close your business. And if you don’t own a company, you just want to keep your job. It’s only natural to “small up” in the face of such realities.

However, these are exactly the fearful instincts that will turn out another Blockbuster Video, Nokia or Blackberry. They crashed out of industries they once dominated in a matter of years.

What do you need to do to lead your company effectively from the future rather than the past, even when your recent track record has been spotty?

  1. Stop Trying to Predict

By definition, a prediction is an extrapolation of the past. In stable, predictable times, you could use this tool to plan the future and your strategy.

But that’s exactly what you were taught. Your job as a manager was to produce results in the short term based on the recent past; tactical thinking that won’t help you when strategy is needed. Unfortunately, those days are over.

Now you must lead even if your prior predictions were terribly wrong, and you looked bad, foolish or stupid. Your natural tendency may be to think in shorter time-frames in order to make fewer mistakes.

As a leader crafting a fresh future, you need to stop predicting. Coming up with a new vision was never about making predictions and never will be.

  1. Replace Predictions with Intentions

The best strategic planning is about crafting intentions rather than predictions. They are always born in the future. Imagine a six-year-old saying “I want to be a doctor!” Good parents don’t scoff at such intentions, even though they aren’t based on facts.

However, the same child, if asked to predict, would probably say, “I want to keep playing with my toys!“

As an adult, you should gather all the facts you can muster. But at the end of the fact-finding, you must still craft an intention that is merely informed by the data, not limited by it. In other words, there will always be a risk when creating intentions which are meant to be ground-breaking, or transformational.

But what if your last few intentions produced nothing at all? What should you do then to be an effective leader?

  1. Close Out Prior Intentions and Craft New Ones

Even if recent efforts have failed, your organization still needs you to lead from the future. However, you could be hampered by your track record.

If so, consider bringing previous intentions to closure so your followers can hear a new one.

This may sound challenging or painful, but it isn’t. Simply take a critical mass of employees along a journey to explore the facts regarding the last failed intention. Doing so will lay the ground for whatever is coming next.

But be clear about your role. As a leader, you are the limiting factor. When you fail to create an effective, inspiring vision, don’t expect your managers to take up the slack. Their skills are limited.

However, as the leader, you have no excuse.

Your job is to get up in front of your staff each and every year with a vision of breakthrough results. When you shy away from doing so, you are dooming your organization. Don’t be surprised when it returns the favor with mediocre performance.

Seems impossible? If you can’t manage, get expert help. As the new year starts, your company needs you to be at your best, on top of your game. Call your personal development the recurring price to be paid by anyone who is in your position.

Also, you may need to train your managers and board members to think from the future, and be inspiring. At the very least, they should understand what a strategic vision is meant to do, so they don’t become obstacles.

But the buck stops with you. It’s your job to demonstrate that everyday management may be about predicting, but strategic leadership is about crafting inspiring intentions.

In summary, your people want to be led. As the occupant of an executive position, do your job.

Strategy: Intentions vs. Predictions

As a leader of your company, you may notice managers and board members struggling to be strategic. Trapped in low-level thinking, they habitually think micro when macro is needed. How do you help them craft inspiring visions that shift the way your organization operates?

 

 

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

WhatsApp Groups for Employee Engagement

In today’s COVID era, local companies have seen a dramatic rise in the use of WhatsApp groups among staff. It’s been a love/hate relationship for most, but online groups have become a critical channel of communication. Is your organization boosting employee engagement via these groups, or sitting by hoping the fad will die off?

Remote work has made virtual, intra-company communication more important than ever. By replacing its digital sibling, email messaging, WhatsApp has become the popular default choice. Now, your official email updates are being ignored. Your employees’ habits have shifted; they are using the app over a hundred times per day.

Unfortunately, a number of poor practices have also arisen. In response, most executives and HR departments watch from the sidelines as the software shapes their organization’s culture. No-one knows what to do, or even whose responsibility it is to ensure this channel adds productivity. How should your company influence a change which is already underway?

  1. Accept WhatsApp’s power and limitations

Understand that you can only influence WhatsApp, not control it. Unlike email, the messages being shared aren’t sitting on IT’s servers, where management can observe and dispose of them at will.

Also, individual accounts don’t belong to you. Disgruntled ex-employees can continue their hourly gripe sessions with key workers for months to come.

As such, WhatsApp groups have a life of their own. For example, a small chat between friends can quickly grow to reach the limit of 256 users. Any hot topic can dominate the space and take over attention, including office gossip. Individuals can use it for self-promotion, or to attack others.

Unfortunately, the range of responses is limited. For example, when a group develops a nasty sub-culture, an administrator may only see a single course of action – to delete the group. However, this final act of desperation doesn’t prevent former members from forming a brand new chat to continue the discussion.

Yet, despite this danger, WhatsApp remains the most effective way to have a conversation within a small to medium-sized group of people. It’s already your employees’ most popular app. Some companies try to counter its power by launching their own app. If you try this tactic, “Good luck!” Be prepared for staff to bypass it. Instead, they’ll discuss your attempts to take over their chats in their groups.

Your best bet? Accept WhatsApp’s role as today’s trusted, and most frequently used, channel of corporate communication between staff.

  1. Play the Role of Coach

If the channel is already out of your control, the best option is to provide workers with skills to use the platform effectively. Essentially, this “if you-can’t-beat-them-join-them” strategy is your way of spreading sound WhatsApp principles to others. You hope that they’ll act in ways that support the well-being of your employees.

This means that someone needs to become versed in the apps’ best practices, such as:

  • realizing that group chats are not the same as individual chats – once the number of participants grows beyond 10, a unique space is created.
  • setting up a moderator and establishing guidelines or rules of engagement.
  • developing a strategy for large groups, such as splitting it when the number of members reaches 100.

Where do these come from? This short list is based on my experience in regional WhatsApp groups of all sizes. Your company needs to develop its own insights in keeping with your policies and strategy.

The sad fact is, most companies don’t train their employees to be productive in either meetings or electronic messages (email and WhatsApp). The net effect? A ton of waste, even as these activities take up a reported 25-50% of employee time.

  1. Encourage Exception Reporting

Unfortunately, WhatsApp’s design encourages users to think of themselves as individuals, not corporate citizens. Therefore, they act in their own interests, first and foremost.

However, there’s another dimension which you must consider: the impact of online discussions on the entire staff. For example, when an employee quits, but doesn’t exit a WhatsApp group discussing sensitive company matters, everyone is affected.

Your organization should act to introduce this broader perspective.

In cyber-space, employees need to ask a new question: “What is best for all concerned?” In this context, someone can act to protect a fellow employee, a department or their entire company by intervening and alerting others when trouble is brewing.

The truth is, these are uncharted waters. Executives who ignore the powerful immediacy of WhatsApp Group communication are putting their heads in the sand, hoping it will go away. It won’t. Gear yourself and your staff for the new reality of remote work dominated by digital messaging at scale.

Francis Wade is the author of Perfect Time-Based Productivity, a keynote speaker and a management consultant. To search prior columns on productivity, strategy, engagement and business processes, send email to columns@fwconsulting.com.

WhatsApp Groups for Employee Engagement

In today’s COVID era, local companies have seen a dramatic rise in the use of WhatsApp groups among staff. It’s been a love/hate relationship for most, but online groups have become a critical channel of communication. Is your organization boosting employee engagement via these groups, or sitting by hoping the fad will die off?

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

Overcoming the Flaw of Forgetting Tasks

Like most people, do you share the challenge of keeping track of your to-dos, especially during the holiday season? You may think it has something to do with your personality, but…surprise: it doesn’t. Here’s why.

We human beings have a flaw. When we make future commitments, we find them hard to track, manage, and trigger at the right instant. Consequently, quite often, we simply forget to do what we intend.

In fact, the further away in the future a tricky activity must be performed, the more likely it is to fall through the cracks. In those moments, we blame our memory, or psychology. We suspect it reflects a lack of personal motivation.

But the most effective professionals have found a way to recall tasks later, every time. But their performance has nothing to do with their mental ability or willpower. What can you do to be more like them?: flawless.

1. Forget About Using Memory

Some believe that the right answer is to cut down your commitments, but that isn’t a real solution for people of even average ambition. Don’t surrender. Instead, craft task management techniques which match your aspirations.

Unfortunately, this is easier said than done. First, you’ll have to undo mistakes you are making and untruths you were taught.

One mistake is to continue using your memory to track tasks. Why? Unless you have relaxed into a simple retirement, you are already committing to more tasks than you can recall. This is the direct outcome of being an engaged employee.

Unfortunately, your brain is no longer 11 years old. It cannot track tasks the way it once did, without help. Inside of a complex life, it doesn’t keep up.

Instead, give your memory the sack. Take away the job of tracking tasks and hire an external tool. You’ll stop complaining about the onset of early dementia, and, like the most accomplished professionals, your focus will shift.

When these exceptional individuals fail to manage their tasks, they talk about systemic issues instead of personality weaknesses. They know they use a system comprised of a range of paper and digital tools, and they are willing to upgrade it as needed to stay on top of a growing task volume.

As such, when there’s a failure, they change their system, rather than feeling guilty, or stupid.

Thus, they reverse a pernicious untruth. In school, we were shown that smart kids who did well on tests could remember everything; hence, their high marks. The irony is that, as an adult, the wise move is to do the opposite and stop using what’s called “prospective memory” for to-dos.

It’s fine to use “retrospective memory” to recall facts and figures. If you’re in the horse racing industry, don’t forget the number of yards in a furlong. You need this kind of memory to perform your job.

But when it comes to prospective memory, the best practice is to overturn what you were taught.

2. The Replacements

Once you make the commitment to unlearn the use of memory, don’t delay. Most start with a task or to-do list, usually written on paper. But nowadays, some of your younger colleagues are skipping over paper, going straight to a simple task app on their smartphones. So can you.

That should work for a while until you take on more tasks. Then, you should upgrade to a more powerful task management app. After that, with more growth, you will need to switch to using a calendar or even an auto-scheduler.

But these aren’t just matters of taste.

You should follow the described sequence in order to augment your capacity. To illustrate, think of a spoon as a device to transfer some soil. But if you want to move more earth, you should probably switch to a hand-trowel, shovel, wheelbarrow or tractor. Notice that each tool has greater capacity. But the “right” solution is the one that fits the job at hand.

The same applies to your choice of paper task list, simple task app, complex task app, digital calendar, auto-scheduler or trained administrative assistant. Once again, pick the right one from the lineup for your current circumstances. Then, keep an eye on early warning signs, which indicate it’s time to switch.

These aren’t common lessons taught in school. However, as quality task management becomes a hallmark of high professionalism, they are becoming widely accepted.

It’s ironic – the best memory for all your adult to-dos isn’t actually memory at all – not if you want perfection. Use a system that matches the depth of your commitments. In these tumultuous times, this is a terrific aspiration to create for 2022.

P.S. Registration is now open for the Task Management & Time Blocking Virtual Summit coming up on March 3-5, 2022.

A Perfect Memory for Your ToDos

Like most people, do you share the challenge of keeping track of your to-dos, especially during the holiday season? You may think it has something to do with your personality, but…surprise: it doesn’t. Here’s why.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

Why CEO’s Want HR to Transform Itself

Human Resource departments are facing an unprecedented demand to become analytic and data-driven. But few are answering the call. What should HR practitioners and consultants do to respond?

A few years ago, I substituted for a VP-HR of a major company who died suddenly. For four months, I attempted to pick up the pieces while seeking a replacement. I discovered that he didn’t leave much of a structure behind. Everything, it seemed, was in his head.

Fast forward to today, and HR organizations are under increasing pressure due to the COVID-era need to digitize functions. CEO’s have longed for HR Departments which look more like Finance, Operations and Sales, whose employees are digitally savvy.

Unfortunately, there are few HR teams I have worked with who have sufficient skillsets and mindsets to embrace technology, analyze data and provide dashboards. Case in point: after facilitating numerous strategic planning retreats, only a single presentation by HR stands out in these areas.

Such was the situation before COVID. Now the pandemic has widened the gap. HR, with low tech skills, has stayed in the same position, watching others surge ahead with new capabilities. This observation is backed up by global research from the Academy to Innovate HR (AIHR). Some 60% of HR Professionals say they are falling behind their more tech-savvy colleagues in terms of efficiency and impact.

What can local Human Resource Practitioners do to catch up and close the gap?

  1. Embrace the CEO’s Perspective

Perhaps what scares C-Suite leaders more than anything else is that the pandemic has made HR’s role more important than ever. But, it’s also annoying them at the same time. Why?

They don’t have visibility into staff-driven operations. While most agree they must make fresh investments in people to thrive in a new economy, they lack the data.

For example, while they are painfully aware of talent gaps, HR usually cannot predict what happens after key roles are filled. Will individuals stay? For how long? And should they be paid at the 25th or 75th percentile of the average wage? To what effect?

When such quantifiable questions can’t be answered, it’s easier for executives to invest in a new piece of equipment. After all, it usually comes with an easy-to-understand cost-benefit ratio.

Unfortunately, I only know a couple of CEO’s in the Caribbean who have HR backgrounds. As a result, most leaders don’t intuitively understand the invisible tradeoffs HR must make. And without data, no-one can offer a clear, numbers-driven explanation.

The solution is for HR to think like CEOs who need to implement big, fact-based decisions.

  1. Hire and Train

Maybe not surprisingly, the AIHR survey showed that the best place to develop such talent is at the bottom of the organization. Often, the newest and youngest employees in HR are the most digitally proficient. They are the ones who should drive improvements by picking up new capabilities and teaching them to others.

At the same time, hiring savvy mid-career HR professionals may help fill critical gaps – if they can be found. But the most difficult choices surround those HR team members who don’t have the capacity to grow fast enough. Their future might be grim as their lack of quantitative skills makes it hard for them to find employment.

All these changes add up to a major investment in talent acquisition and development within HR. However, most organizations have not recovered from the deep cuts made in training budgets during the 2008 recession. Arguably, this led to the problems we see today.

  1. Be Strategic

The fact is, most HR departments aren’t in a position to advocate for these investments on their own. They need the company’s entire strategic plan to call for a transformation in staff and talent in order to thrive in the future.

This kind of widespread change requires informed leadership from the top. Consequently, HR must focus on educating other executives using tools such as analytic reports and dashboards. This approach could ultimately lead to the game-changing decisions that can drive any or all other strategies the company pursues. As CEO’s know from painful experience, trying to make big changes with the wrong people in place will fail.

What would it be like to have a top class HR function in your organization? While the global standard has suddenly been raised without warning, take this as an opportunity rather than a rude surprise. Everyone will benefit when HR steps up to the challenge of transforming itself to use analytics. While it probably won’t be the first unit to do so, it has the potential to influence all company functions.

Francis Wade is the author of Perfect Time-Based Productivity, a keynote speaker and a management consultant. To search prior columns on productivity, strategy, engagement and business processes, send email to columns@fwconsulting.com.

Why CEO’s Want HR to Transform Itself

Human Resource departments are facing an unprecedented demand to become analytic and data-driven. But few are answering the call. What should HR practitioners and consultants do to respond?

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

Becoming a Data-Focused Company

In the past few years, what opportunities has the shift to online business created for local companies? Your firm may be automating its processes, but is it also converting the data being collected into competitive advantage?

In 2003, I started a virtual organization: CaribHRForum. With less than 10 people at the start, it drew together HR practitioners I met in the Caribbean on various trips. New digital technologies were just emerging, and I believed they could be used to close the distance. Consequently, we adopted a centralized online mailing list to initiate a region-wide discussion.

The small group grew to add a website and a podcast – CaribHR.Radio. But the rapid growth outgrew the tools we were using and became overwhelming.

Thankfully, newer technology emerged in 2019 in the form of virtual community software – Mighty Networks. For the first time, an affordable, private internet platform could bring together thousands in the same space.

That same year, by coincidence, I apprenticed behind the scenes of a virtual conference. While I had been a speaker at prior events, now I learned how to host a summit or big event. It was a thrill, and I vowed to make it available to the members of CaribHRForum.

Then COVID-19 hit, and interest in online networks grew. It hasn’t stopped – CaribHRForum recently concluded its second virtual conference, one of the biggest in the region. With free registration, thousands are able to connect with HR experts, consultants and colleagues for the very first time.

But this is only the public side of the story. Hidden away from view, an important inner transformation based on data is also underway.

1) Industry Data Using Linkedin

What are the drivers of customer behaviour in your industry? You may want to have more than anecdotes to make decisions, but don’t have access to anything concrete.

We had the same problem, but the platforms we use have obliged by developing better data and analytic capabilities.

For example, on Linkedin we have learned that there are 23,000 HR professionals in the region, spread across 21 territories and countries.

By offering multiple Linkedin events on a range of topics, the platform tells us what this cohort is interested in learning. Our webinars and conferences advertised on the social network have served as a continuous pipeline. Each one adds new potential members. The cost? Just our time, as the network doesn’t charge for this service.

Furthermore, we have run paid Linkedin advertisements. While these are not cheap, they allow us to target each country’s HR Professionals with great precision. As such, we have steadily “trained” our Linkedin account to recognize people in our audience. Now, it’s a valuable tool: an analytic partner that outstrips our use of Instagram, Facebook and Google.

But the point is that they all offer data which gives us powerful insights into our efforts, and their results. They also track a storm of information on audience behaviour: views, clicks, and conversions which are impossible to gain from other face-to-face methods. Together, we can paint a picture that becomes clearer as they add new features.

2.) Community Behaviour Using Mighty Networks

While social networks have become great assets, our community platform on Mighty Networks has also improved its analytics. Now, we can track the overall behavior of our members as they transition from being newbies to more mature contributors.

From this data, we are able to predict which new topics are trending. From there, we can tweak the members’ journey and make timely improvements. As a result, we can better meet their overall purpose: to become better professionals. The data indicates which events and training we should offer.

3) The End Result: a New Organization

What else do all these data-driven insights allow for? Apart from the obvious internal benefits to us as hosts, they also enable more pluses for potential sponsors. As we uncover deeper interpretations, we offer sponsors more than exposure. Today, we can give them a better understanding of the audience and its unique behaviour.

In other words, the availability of analytics has transformed CaribHRForum. Scaling up from our small example, you may see how any organization can transform itself using data. The mere existence of this new information could be disruptive to an industry.

Perhaps your company is similar. You probably don’t intend for it to become a data-driven organization, but as you conduct more online business, consider this outcome. In fact, you may not have a choice.

The availability of fresh, easy-to-collect data in your industry could become a way for your company, or a competitor, to gain a permanent advantage. Don’t hesitate to include this likely scenario in your strategic planning.

Francis Wade is the author of Perfect Time-Based Productivity, a keynote speaker and a management consultant. To search prior columns on productivity, strategy, engagement and business processes, send email to columns@fwconsulting.com.

How Data Opens New Doors for Companies

 

In the past few years, what opportunities has the shift to online business created for local companies? Your firm may be automating its processes, but is it also converting the data being collected into competitive advantage?

 

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe