Stop your brainstorming for better innovations

Where should good ideas for new products and services come from? Does the customer know best or not? Answer these questions correctly and your company could launch a series of winning offerings.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

On Fostering Powerful Admins

As an up-and-coming leader in your company, do you need an administrative assistant? If you are adamant that you don’t, consider that it’s only a matter of time before your mind changes. The question is, do you know why this will take place?

The position of administrative or executive assistant has been under assault. In times past, the role was the exclusive domain of women who possessed shorthand, typing, and organizational skills. While the first two tasks have been replaced by note-taking technology, the third has become all-important.

In fact, there are a number of women running Jamaican companies behind the scenes. They all used to be admins. Outside their organizations, they are unknown, but insiders know the real story. Recently, Big Bosses’ memory has started to fade. Their facility with the latest technologies has slipped, but their admin has stepped up to play a vital, but quiet role.

Furthermore, persons in these roles have added specialized digital and online skills no-one else in the company has. But they are far more than IT geeks. Their unique position means that if you aspire to the executive suite, or already sit there, you need an admin by your side.

Take note of the McKinsey research completed by DeSmet and Bevins. According to their article “Making time management the organization’s priority”, admins enhance a leader’s power. Also, executives who are effective time managers receive “strong support in scheduling and allocating time”. Only 7% of ineffective time allocators said the same.

What would it take for you to have that level of support, preferably before you become desperate? Here are a couple of steps.

Invest in Administrative Talent

Following the low pay, low-skilled secretarial positions of the past, some companies still treat admins as if they aren’t important. For example, some HR managers are quite willing to put a brand new hire in the office of the CEO, believing that such persons are interchangeable.

Using the old, outdated definition, they are.

However, once admins are seen as a critical part of executive success, the game changes. The person (who can be any gender) requires specialized training in each step of their development. This should be introduced as they climb the career ladder, enabling them to serve managers at higher levels. In fact, there should be a healthy pipeline of assistant talent at all times.

Also, companies shouldn’t pay assistants peanuts. Not only is the role important, it should attract quality persons who have their own aspirations. Low salaries simply won’t engage those who can add value to the C-Suite.

Be Prepared For a Partner

As a high-performer, you may be quite capable of navigating any new technology, and managing the demands on your time. However, the moment will come when you won’t be able to juggle all your business and personal commitments on your own.

As such, you need to give thought to the kind of person you intend to work with. What practices will they perform? How well? Should other staff relate to them as the power behind the throne?

Unfortunately, personal productivity among executives varies widely, because few have received any formal education on the topic. As such, they aren’t taught how to leverage someone who helps them manage a busy calendar, to-do list, or project plan.

Up until now, it’s also unlikely that you have benefited from the feedback or coaching required to be productive at higher levels. As such, you may be underestimating the demands which will be made on you, and the need for a team approach.

Consider the television show “The West Wing”. Jeb Bartlett, the President, had a decades-long working relationship with his admin, Mrs. Landingham. Several times per day, he asked: “What’s next?” In keeping with the character of a perfect assistant, she was always ready with an answer.

If you haven’t recruited such a person in preparation for promotions you hope to attain, start looking. Likely subjects may already be in your company. But sometimes you can recruit talented admins from other organizations where they just aren’t being appreciated.

More importantly, if your corporation doesn’t foster its administrative assistants, undertake a coordinated attempt to change the culture. If folks think that having an assistant is a perk like a bigger office or a company car, challenge this thinking.

Introduce the idea that admins are powerful contributors to the executive suite. Without them, your organization may be wasting time and effort on meetings, email and scheduling activities.

Advocate the notion that these necessary evils are better left to the trained professionals. Show the powers that be that the value of their skills far outweighs the cost of their salaries. Then, champion concrete changes.

On fostering powerful admins

As an up-and-coming leader in your company, do you need an administrative assistant? If you are adamant that you don’t, consider that it’s only a matter of time before your mind changes. The question is, do you know why this will take place?

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

Personal Productivity Scorecard

What can you do in short periods which demand that you get a lot done, sometimes with overlapping deadlines? They are especially bothersome if your calendar is full and you feel as if you are already giving 100%. In those moments, you can’t defy time: you must ramp up your productivity.

As a Jamaican manager, January and September are probably a couple of your busiest months. Why? Both represent traditional returns from days spent away from the office. Projects which have been paused need to be resumed with gusto, energized by your downtime.

Some professionals fear or hate these two busy seasons, and others. They are forced to increase their productivity by several notches, but face a problem. They lack the methods. Believing their plates are full, they are actually mistaken. Here are some solutions the most effective people apply during their crunch times.

1) Tracking Personal Progress

What indicators of success do you use from one week to the next? While your company and department may have no problem measuring financial and operational metrics, there are few professionals who employ a personal scorecard.

If you’re like most, you probably have a vague sense of your performance, but it probably will not be enough. Certainly, those who perform at the highest level of any sport don’t rely on fuzzy feelings. But few professionals know how to create a scorecard showing their measurable accomplishments. And if they track one or two goals like sales or expenses, they almost never have a “balanced” scorecard covering the critical parts of their lives.

Consequently, even if they set ambitious goals such as a promotion or placement on a key project, they get lost. Instead of making progress, the daily grind buries them. A short-term focus driven by emergencies dominates.

Over time, their inattention leads to personal problems: unwanted pounds get added, technology skills wane and close friends drift away. Then, life intervenes with a dramatic, unexpected wake-up call. For example, the big plan for a relaxed retirement turns into a series of medical crises initiated by a heart attack. You failed to maintain your health at a younger age.

The remedy is simple: treat your entire life as if it were a precious resource whose well-being must be actively fostered. Pull out a spreadsheet and begin tracking. The cost? $0.

2) Creating a daily start-up routine

Most professionals who start personal tracking eventually stumble across another powerful technique: the morning ritual. Each single practice, which is a component of the ritual, may be ordinary, but the power lies in completing them as a group, over and over again.

Follow this habit and you’ll find it easy to scale to weekly, monthly and annual rituals. They all serve a similar purpose: at the beginning of a time period, you simply follow your own instructions.

But this is more than a convenience. Research shows that your mind requires a great deal of cognitive energy to innovate a brand new activity. However, when there is an existing script or checklist to follow, you can execute without pausing to re-think. So a periodic ritual saves precious time and effort.

You’ll also find that adding data to a scorecard is easy when it’s part of your daily ritual. The two practices are perfect complements.

3) Recognize Your Own Progress

New recruits from school to most companies often have a difficult time making the transition. The reason? Their former learning environments are highly gamified, but the new one isn’t. What do they find instead? Poor feedback, vague performance reviews, unclear goals and internal politics, which trump objective standards. Disillusionment sets in, blamed on the opaque, unfair nature of corporate life.

If you want to become more effective, you must learn to be content with self-recognition. This may take some maturity to achieve, but it’s the key to accomplishing important goals, even when others may not understand or approve.

This doesn’t mean you should be a hermit: it’s just that outside feedback is just one input, not a final judgment. Retain that ultimate power: as the decision-maker, you can ride far above circumstances and opinions.

Now, you’ll be playing an entirely different game of your own creation. You won’t be relying on the ones other people try to enforce using society’s popular yardsticks. With your scorecard and rituals, you’ll determine success, especially in those moments when your workload spikes upwards.

This should leave you confident. You’ll never be stuck wondering how to respond to a situation that demands more from you than ever before. For you, it will be a matter of adjusting your tracking and rituals before proceeding.

Personal Productivity Scorecard

What can you do in short periods which demand that you get a lot done, sometimes with overlapping deadlines? They are especially bothersome if your calendar is full and you feel as if you are already giving 100%. In those moments, you can’t defy time: you must ramp up your productivity.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

The unending new-tech learning curve

What can you do in short periods which demand that you get a lot done, sometimes with overlapping deadlines? They are especially bothersome if your calendar is full and you feel as if you are already giving 100%. In those moments, you can’t defy time: you must ramp up your productivity.

As a Jamaican manager, January and September are probably a couple of your busiest months. Why? Both represent traditional returns from days spent away from the office. Projects which have been paused need to be resumed with gusto, energized by your downtime.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe

The unending new-tech learning curve

What can you do in short periods which demand that you get a lot done, sometimes with overlapping deadlines? They are especially bothersome if your calendar is full and you feel as if you are already giving 100%. In those moments, you can’t defy time: you must ramp up your productivity.

As a Jamaican manager, January and September are probably a couple of your busiest months. Why? Both represent traditional returns from days spent away from the office. Projects which have been paused need to be resumed with gusto, energized by your downtime.

Some professionals fear or hate these two busy seasons, and others. They are forced to increase their productivity by several notches, but face a problem. They lack the methods. Believing their plates are full, they are actually mistaken. Here are some solutions the most effective people apply during their crunch times.

1) Tracking Personal Progress

What indicators of success do you use from one week to the next? While your company and department may have no problem measuring financial and operational metrics, there are few professionals who employ a personal scorecard.

If you’re like most, you probably have a vague sense of your performance, but it probably will not be enough. Certainly, those who perform at the highest level of any sport don’t rely on fuzzy feelings. But few professionals know how to create a scorecard showing their measurable accomplishments. And if they track one or two goals like sales or expenses, they almost never have a “balanced” scorecard covering the critical parts of their lives.

Consequently, even if they set ambitious goals such as a promotion or placement on a key project, they get lost. Instead of making progress, the daily grind buries them. A short-term focus driven by emergencies dominates.

Over time, their inattention leads to personal problems: unwanted pounds get added, technology skills wane and close friends drift away. Then, life intervenes with a dramatic, unexpected wake-up call. For example, the big plan for a relaxed retirement turns into a series of medical crises initiated by a heart attack. You failed to maintain your health at a younger age.

The remedy is simple: treat your entire life as if it were a precious resource whose well-being must be actively fostered. Pull out a spreadsheet and begin tracking. The cost? $0.

2) Creating a daily start-up routine

Most professionals who start personal tracking eventually stumble across another powerful technique: the morning ritual. Each single practice, which is a component of the ritual, may be ordinary, but the power lies in completing them as a group, over and over again.

Follow this habit and you’ll find it easy to scale to weekly, monthly and annual rituals. They all serve a similar purpose: at the beginning of a time period, you simply follow your own instructions.

But this is more than a convenience. Research shows that your mind requires a great deal of cognitive energy to innovate a brand new activity. However, when there is an existing script or checklist to follow, you can execute without pausing to re-think. So a periodic ritual saves precious time and effort.

You’ll also find that adding data to a scorecard is easy when it’s part of your daily ritual. The two practices are perfect complements.

3) Recognize Your Own Progress

New recruits from school to most companies often have a difficult time making the transition. The reason? Their former learning environments are highly gamified, but the new one isn’t. What do they find instead? Poor feedback, vague performance reviews, unclear goals and internal politics, which trump objective standards. Disillusionment sets in, blamed on the opaque, unfair nature of corporate life.

If you want to become more effective, you must learn to be content with self-recognition. This may take some maturity to achieve, but it’s the key to accomplishing important goals, even when others may not understand or approve.

This doesn’t mean you should be a hermit: it’s just that outside feedback is just one input, not a final judgment. Retain that ultimate power: as the decision-maker, you can ride far above circumstances and opinions.

Now, you’ll be playing an entirely different game of your own creation. You won’t be relying on the ones other people try to enforce using society’s popular yardsticks. With your scorecard and rituals, you’ll determine success, especially in those moments when your workload spikes upwards.

This should leave you confident. You’ll never be stuck wondering how to respond to a situation that demands more from you than ever before. For you, it will be a matter of adjusting your tracking and rituals before proceeding.

The Perfect Work Day

How do you design an inspiring day’s work? Is it a matter of luck, or chance? Or can it be engineered and turned on like a switch?

Let’s begin by defining what your “ideal” work day looks like. It probably doesn’t mean sitting in meetings dominated by others. Neither does it involve hours responding to electronic messages that should never have been sent in the first place.

Some employees don’t even try: they have resigned themselves to deliver a half-hearted effort. It’s the very opposite of a great days’ work.

Instead of following their example, let’s imagine that you have set a personal standard for top quality performance. In your best moments, you are solving unique problems using your finest abilities.

However, you can’t be successful without committing a major portion of your attention. In peak episodes, you tackle challenges which cannot be solved while watching television, or browsing YouTube.

But the structure of the modern office does not lend you much help, and this carries over to working from home. As such, these miracle days need to be consciously created, and may benefit from the following three elements according to the research of Mihaly Csikszentmihalyi and other experts.

  1. Uninterrupted Time to Hit the Flow State

It takes about 20 minutes to “get into the groove” and achieve the high-performing Flow State. In this mode, time flies as you give a challenging task your complete attention.

You have blocked all human, audible, visual or other interruptions to stop you from staying in a deep problem-solving mode. Here, you are using all the expertise you can muster to create a unique solution.

Your mind should also be free of distracting concerns that threaten to take you away. Handle them by scheduling time to deal with them later in your calendar and you’ll be shielded from their intrusion.

Given the priority nature of this work, your time in the Flow State must be pre-scheduled. This protects it against other activities which may crop up.

  1. Condition Your Environment

Unfortunately, your boss may not agree. Some of the worst managers believe they have a right to impose their priority-of-the-moment on you at a whim, disrupting whatever plans you had.

This is often little more than a power play.

Over time, you must make it your duty to train your boss to get what he/she wants in a different manner. In other words, there should always be a conversation to discuss the outcome wanted and its priority relative to other commitments.

The sooner you both realize that an unthinking habit of random switching won’t work, the better off you’ll both be. Your top quality work will give him/her improved results.

Consider the case of an employee I met who is managed this way. In a class she reported that she doesn’t make plans – she just does whatever her boss tells her to do that day. She arrives at work each morning as a blank slate.

Unfortunately, this kind of staff member is the first to be fired when budgets are cut. Why? She brings nothing unique or distinctive to the workplace, and learns little over time. Anyone can replace her.

If you work from home, you must be even more careful, as you should also turn off disruptive technologies and train family members to leave you alone when you’re doing your best work. But the principle remains the same. People in your life need to know when you are deeply engaged.

  1. Coffee and Stimulants

I never grew up a coffee drinker and only tried the stuff for the first time a few years ago. After some experimentation, I learned that it helps me do my best work, but there’s a caveat: like many good things in life, it needs to be carefully rationed.

As such, I drink only a single cup every one to two weeks, just when I need to enter the Flow State. In these rare instances, it does its job very well, allowing me to continue focused work for three times as long.

I’m not addicted, and my body is not accustomed to a daily dose. In addition, I only use it on weekends where I have more control, due to the fact that most offices are closed. This reduces the chance of emergencies and interruptions.

COVID-19 hasn’t changed the need for us to do great, inspiring work, but most agree that a traditional office isn’t required. In many cases, it only makes things worse.

However, there are principles which you can’t violate wherever you pull out your laptop. Customize them for your emerging hybrid situation and you can be more productive than even ever before in any environment.

Francis Wade is the author of Perfect Time-Based Productivity, a keynote speaker and a management consultant. To search prior columns on productivity, strategy, engagement and business processes, send email to columns@fwconsulting.com

Shifting to online methods of reaching prospects

Too many executives are unaware of game-changing ways their markets are shifting. Their post-COVID audience of prospects and customers now expects more than message blasts. Instead, they require your company to become better attuned to their unmet needs. Fail to do this and they switch to competitors.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit longtermstrategy.substack.com/subscribe